At less than half the weight of a conventional digital medium format camera, the mirrorless X1D-50c is a game changer in the world of photography.
Inspired by our iconic design heritage, the camera is ergonomic and compact, offering a handling experience unlike any other. The X1D combines Scandinavian sensibility with beautiful performance.
Small enough to take anywhere, powerful enough to capture anything.
Like the iconic V System, the X1D seamlessly combines portability with excellent optical quality for which the brand is renowned. Hasselblad has ingeniously introduced mirrorless technology to digital medium format for the first time ever, creating a precision performance camera that can sit in the palm of your hand. The 50MP CMOS sensor captures the finest details with true natural colours.
By opting for a mirrorless design, we were able to take our 50MP CMOS sensor and pack it into a footprint smaller than most full frame 35mm cameras. For the very first time, photographers have a camera that is no larger than a small format rangefinder, but offers the quality that only Hasselblad medium format can give. The deep and comfortable handgrip beautifully complements the slender body, creating a camera like no other.
The X1D’s high-resolution rear LCD offers touch control for all aspects of the camera’s features. The elegant icon-based user interface speeds access to customisation options along with intuitive playback functions such as swipe and pinch to zoom. The camera also boasts an XGA electronic viewfinder for bright, crisp viewing even under difficult lighting conditions.
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